Since the 20th century, climate change has evolved into one of the most pivotal global topics, with environmental protection requirements rising steadily across the world and relevant enforcement measures becoming increasingly stringent. Driven by a growing awareness of ecological sustainability, end consumers are increasingly leaning toward eco-friendly product solutions, and they are demanding that retailers and global supply chains deliver higher-quality, more sustainable offerings.

Meanwhile, international organizations represented by PETA have been urging global brands to abandon traditional animal leather products and focus on the development and application of vegan alternatives. However, a prominent industry pain point remains: most of the vegan leather alternatives currently available on the market are manufactured from synthetic polymers such as PU and PET. These materials are non-biodegradable and have become a major contributor to the global plastic pollution crisis, failing to truly meet the core demands of environmental protection.

Market demand for sustainable animal-free materials is also surging in the automotive sector, a key application field for leather products. A research study conducted in May 2022 revealed that 70% of vehicle buyers express a strong interest in purchasing animal-free vehicles, reflecting a clear consumer shift toward eco-conscious automotive choices. A 2021 market report further projected that the global automotive vegan leather market will witness a remarkable compound annual growth rate of 48% by 2026, marking a booming development trend and huge market potential for sustainable leather alternatives in the automotive industry.

Against this backdrop of global environmental calls and booming market demand, our company has long been committed to the R&D of sustainable new materials, with bio-based leather as a core research direction. After years of in-depth research and technological exploration, we have achieved phased R&D results in the field of bio-based leather, and we are currently in the process of applying for technical patents in overseas markets to protect our independent technological achievements and lay a solid foundation for the global promotion and application of our bio-based leather products.